Key Consumer Insights — What are your Customers Thinking?


8. Key Finding

81% Peaches. 98% Nectarines. 100% Plums.

Most peaches, plums and nectarines are eaten as is.

81% of peaches
98% of nectarines
100% of plums


Opportunity

Recipe Recipe

Provide innovative recipes and usage ideas to build category use as an additive or ingredient.