Contents

Stone Fruit 101

• Industry & History
• Anatomy of Stone Fruit
• Fruit Characteristics

Seasonal Activity

• California Tree Fruit Season by Season
• Harvest Timing by Variety

After Harvest

• Post-Harvest Practices
• Container Markings
• Size Standards
• Available Pack Styles

Glossary of Terms

Handling

• Storage Temperatures for Stone Fruits
• Proper Pulp Temperatures for Stone Fruits
• Steps to Ripen for Receivers & Distributors
  • Rate of Softening Tables
• Advantages & Cautions

Store Recommendations

• Handling Recommendations
• Merchandising Recommendations
• Customer Service Recommendations
• Advertising Recommendations

Key Consumer Insights